Little Loop
  • Frame
  • SkyReady
  • TideReady
  • Support

Privacy Policy

Last updated: 11 April 2026

Little Loop ("we", "us", "our") operates the Frame, SkyReady, and TideReady iOS applications. This policy explains what data each app accesses, how it is used, and your rights.

Our Principles

All Little Loop apps share the same privacy philosophy:

  • No user accounts or registration required
  • No advertising or ad tracking
  • No sale of personal data to third parties
  • Minimal data collection — only what each app needs to function
  • On-device processing wherever possible

Frame

Photo Library Access

Frame requests access to your photo library so you can select photos to edit. Photos are processed entirely on your device. We never upload, store, or transmit your photos to any server.

AI Processing

All AI features (background swap, cartoon effects, etc.) run on-device using Core ML and ONNX models. No images are sent to cloud services.

Analytics

Frame uses Mixpanel for anonymous usage analytics (e.g., which features are used most). No personally identifiable information is collected. You can opt out in the app's settings.

Purchases

Subscriptions are managed through Apple's App Store. Payment information is handled entirely by Apple. We do not see or store your payment details.

SkyReady

Location Data

SkyReady requests your location to provide weather recommendations for where you are. Your location is sent to Apple's WeatherKit API to fetch weather data. We do not store or log your location on any server.

Notifications

If you enable daily weather notifications, your notification preferences (time of day) are stored locally on your device. No notification data is sent to our servers.

Purchases

SkyReady Plus subscriptions are managed through Apple's App Store. We do not see or store your payment details.

TideReady

Location Data

TideReady will request your location to find nearby tide stations and provide coastal conditions. Location data is sent to tide data providers (UKHO for UK waters, NOAA for US waters) and Apple's WeatherKit for wind data. We do not store or log your location.

Offline Data

TideReady caches tide predictions locally on your device for offline use in areas with poor connectivity. This data is not shared.

Third-Party Services

Our apps may interact with the following third-party services, each governed by their own privacy policies:

  • Apple WeatherKit (weather data)
  • UKHO Admiralty API (UK tide data)
  • NOAA (US tide data)
  • Mixpanel (anonymous analytics, Frame only)
  • RevenueCat (subscription management)
  • Apple App Store (purchases)

Data Retention

We do not maintain user databases. All user data (preferences, cached content) is stored locally on your device and can be removed by deleting the app.

Children's Privacy

Our apps are rated 4+ and do not knowingly collect personal information from children under 13.

Your Rights

Under UK GDPR, you have the right to access, rectify, or delete any personal data. Since we do not collect or store personal data on our servers, there is nothing to access or delete. If you have questions, contact us at the address below.

Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with an updated date.

Contact

For privacy-related questions, email hello@littleloop.co.uk.

© 2026 Little Loop
Frame SkyReady TideReady Privacy Terms Support